Wear it Forward program is not CSR program (corporate social responsibility). It is what KADA is all about. Our Wear it forward program (for every 20 shirts sold, KADA will send one kid to school) is the heart and soul of the KADA. In fact, we talk about our sales goals not in peso amount, but with how many kids we are targeting to send to school.
As a former preschool teacher, this instantly warmed my heart. And since I’m a fan of simple, the KADA concept was something I was easily impressed with. Sell shirts, Send kids to preschool. I encourage you all to take a few minutes to browse through the website, get to know the brand and see how you can be a part of this Wear It Forward movement!:) The shirts come in different sizes, colors, and designs and are perfect as Christmas gifts! So buy 20 shirts for your cousins, titas, titos…another 20 for your officemates..and another 20 for yourself!!! 🙂 I promise you, it’ll be a guilt free shopping experience knowing that your loved ones will be receiving a nice shirt to wear and that a cute little boy/girl will be receiving the gift of education this Christmas. Whether you buy 20 shirts or just 1 top, you will be such a big blessing to someone.
20 SHIRTS SOLD=1 KID IN PRESCHOOL
“We are five young entrepreneurs who always dreamed about giving back to society. We believed that every action can make a difference, no matter how small. So we decided to create KADA, a brand that we’d believe in, a company we’d love working for, with products we’d be proud to wear, for a cause that has always been close to our hearts: education to those who need it the most.
KADA’s “Wear it Forward” program, in partnership with Cartwheel Foundation, started off its inaugural efforts supporting a couple of schools in Bukidnon, Philippines that gives primary education to preschoolers. We decided to start with them because these schools are struggling to reach out for help and yet are almost virtually impossible reach (physically – it took us almost 24 hours of 5 different modes of travel with a 7 hour hike to even reach the schools). Even the Philippine government has yet to know that these schools exist. With Cartwheel’s help, we are aspiring to provide education where it is truly needed the most.”
WEAR IT FORWARD NOW AND HELP FILL UP THIS CLASSROOM AND EVEN MORE CLASSROOMS AROUND THE PHILIPPINES!